SEO is now a term that everyone is becoming acquainted with, not just internet marketers. Search engine optimization is the art of getting your blog or internet site as high up in the search engines as possible. If you have an online enterprise the benefits to SEO are obvious; more customers find your site more easily. Use these best SEO tips to re-think your SEO approach:
1. Keyword Choice
You may be thinking how keywords have anything to do with Seo. The reality is that keywords are the search phrases that customers should be using to find your site. Each keyword opens a lock to a unique set of search engine results. For example, if you were searching for acne treatments online, typing in, ‘How to Cure acne’ is going to give you different results than typing in, ‘Acne treatments’. So you have to find the suitable keywords to use for your company. You need to use keywords that enough people are looking for online so you get plenty of visitors, but don’t choose keywords which have too high competition.
2. SEO Optimize Your Web Page
Did you know that you can use themes on your site that are already optimized? They will be easy for all the search engine robots to access as they crawl through your site. Easier access equals higher search engine rankings. WordPress sites come with SEO plugins which are free of charge to use. They take your articles and optimize them, checking keyword density and if you are using the right titles. Bear in mind to use the correct title tags on all pages for Search engine optimization.
3. Be Fast
The faster your site loads, the higher it will feature in search engine rankings. Images can typically be the cause of a slow website. Image size is usually the cause. So if your site has a theme that looks great, but takes too long to load, think of loading another theme to improve your Search engine optimization.
4. Backlinks and SEO
Getting backlinks to your site from reputable sites is a great boost to your site in the eyes of Google. The more links you have pointing to your site, the more important search engines will consider your site to be. If your backlinks are from sites related to the topic of your site, then this effect is magnified.
5. Avoid Black Hat SEO
It’s not a good idea to obtain a domain that was previously black listed. Google may look at you as a spammer. Stay away from spamming as much as possible, it will only bring your site down in SEO rankings eventually. Use your own original content. Content duplication lowers ratings.
6. SEO and Social Media
Social media is all part of Search engine optimization now. Linking to Twitter and Facebook and getting more fans is a great way to increase the popularity of your website. It also increases links and traffic.
7. Check your SEO
Check where you rank in the SERPs frequently by using the right kind of Search engine optimization software. You may also check how your competitors are doing and if you can duplicate some of their methods. You can look at their portfolio of backlinks and see why they are doing better than you at Seo.